Google Analytics Events Spammers

A new type of spam for Google Analytics, will Google do something for this?

Related discussion:

• http://moz.com/community/q/ga-event-to-use-this-feature-visit-event-tracking-com
• Spammers Now Targeting Google Analytics Events
• https://productforums.google.com/forum/#!topic/analytics/7qJIbsK-svA